Become Self-made Digital Marketing Expert Will Make You Tons Of Cash. Here's How!

Become a Self-made Digital Marketing Expert and How it Will Make You Tons Of Cash.

Basically consumers spend more of their daily time browsing Internet and less time using other channels, advertisers are also forced to follow this trend. 

The ads will be displayed and flows where the eyes of consumer concentrates is more. Unfortunately, digital marketing is not as simple and direct as traditional marketing.

Digital marketing is best done internally and can not be outsourced to a digital marketing agency for several practical reasons. This is the reason why digital marketing experts are sought around the world at this time and the demand for such candidates will only increase in the future.

If you have marketing experience and want to become an expert in digital marketing; You are wondering what is the best way to do it. There are several courses on digital marketing that are offered as workshops, online courses and individual training programs.


Become Self-made Digital Marketing Expert Will Make You Tons Of Cash. Here's How!
There are also MBA programs with specialization in digital marketing like this: NYU Stern MBA Digital Marketing. 

Certification exams include the Hub-spot Inbound Marketing certification program and Google Adwords certification. But attending all these courses and getting all the certificates makes you an expert in digital marketing? 

The answer is a big NO. It can help you learn the basics and even some advanced concepts in digital marketing, but it does not prepare you for a position as Digital Marketing Manager. The digital marketing skills are derived from the digital marketing experience.

The best way to become an expert in digital marketing is to start practicing digital marketing today. The best thing about digital marketing is that you can start doing it on a very small scale. 

Holding small amount of money in your hand and all you need is a computer an Internet connection. By implementing basis concepts in your mini-project you can learn digital marketing very easily. Here are the things you can do now:

Implementation of digital marketing on a small scale

  • Choose a topic that you are passionate about and create a blog about it. Cost: around 50 dollar per year for single domain and hosting package.
  • Learn a little bit about SEO (Search  Engine Optimization) tricks or skills and write optimized articles following SEO methods like cache Post Title, good content using H1 tags for titles in your blog.
  • Install the Google Analytics tracking code and see if you are getting traffic to your blog. Explore Google Analytics
  • Open an AdWords account and do keyword research to see what people are searching on Google to find information about the topic they are talking about.
  • Write more articles and publish in your blog.
  • Create a Facebook Profile and Facebook page to be linked to your blog (additional to your personal page) and share the articles on your Facebook page.
  • Promote your Facebook page with Facebook advertising. The promotion budget can reach 10 dollar.
  • Connect your Facebook like box to your blog.
  • Insert buttons to share on social networks in the articles of your blog. You can do it using WordPress plugins and it's free.
  • Register for an email marketing service such as Aweber. It costs 20 dollar per month Also try MailChimp.
  • Insert registration forms by email on your blog and gather subscribers. Send emails to subscribers every time you post something on your blog.
  • Promote your Facebook page through email marketing and in turn, receive more subscribers by email from your Facebook page.
  • Promote your blog through Adwords. Start with very Low CPC bids. Most new AdWords accounts receive a free 100 dollar credit for the promotion. If you do not get it, call AdWords support team and they will provide you free credits to your account to get started.
  • Sign up in Google Adsense and embed advertising codes in your blog.(Follow Google Adsense Terms and Conditions before you embed Google adsense ads code in blog or website)
  • Turn your blog into a blog compatible with mobile devices and create mobile ads in AdWords.
All the previous steps can be done in 30 days by investing one hour a day. After having completed all the steps described above, you will have acquired some practical experience in the following areas, which basically summarize the following main components of Digital Marketing:

Components of digital marketing

  • SEO Content Marketing
  • Web Master Tools to get Listed Online
  • Online Search Engine Optimization (SEO) to get more traffic
  • Paid Per Click (PPC) to earn money
  • Paid Searching for Ranking
  • Push Email marketing to increase subscribers
  • Marketing in social networks to publicize website or blog
  • Digital Display Marketing (Ads) to display high paying CPC ads
  • Reporting and Web Analysis to detect crawling errors and bouncing rates
  • Smart Mobile Marketing to reach mobile consumers 

In digital marketing field with 30 hours of experience will not make you an expert in digital marketing segment, but you will be a much more qualified digital marketing professional than most people in the market. 

Then, you can continue to increase your mini-project and add even more. For example, the integration of Google's webmaster tools is basic requirement for digital skill marketing. Your experience will increase to the level at which you are ready to scale your project.

Every one can became an expert in digital marketing on their own by putting some efforts and time to understand the basic concept of digi-marketing and finding the solutions always to survive online. 

My first Telecomtariff.in project started with the steps mentioned above. I continued to resize it to the point where it reached more than millions of page views per month and was one of the leading telecom portals in India at that time. 

It has become a fully operational business whenever i got full-fledged time, significant revenue from graphic advertising and deep relationships with the main telecom product offers, schemes from telecommunications company in India. As of now, that project has been acquired a better position.


The Manager work for digi-marketing

The practical experience of applying the principles of digital marketing added with some qualifications and certifications make it an ideal candidate for a job profile as the Digital Marketing Manager of a brand or company.

As a digital marketing manager, you will be responsible for launching the entire digital marketing section of the company. It may also be necessary to manage a group of people who will be ready to perform specific digital marketing actions. 

Digi-marketing skills turnout valuable and effective when all the digital marketing tips, tricks are used in such a way that they complement each other. This is also called integrated digital marketing. 

If the company is big enough, the position can be improved in Digital Marketing, in which several executives inform the Manager. These jobs are coming fast and can be very profitable.

If you are not interested in a full-time job as I just said, you can still use your digital marketing experience to consult, speak at conferences and universities and grow your projects on the Internet.

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1 comment:

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